{"title":"New Arrivals","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eExplore our latest finds\u003c\/p\u003e","products":[{"product_id":"playette-taf-toys-black-white-spinning-book","title":"Playette | Taf Toys Black \u0026 White Spinning Book","description":"\u003cdiv class=\"product-single__store-availability-container\" data-store-availability-container=\"\" data-product-title=\"Taf Toys Black \u0026amp; White Spinning Book #13385\" data-has-only-default-variant=\"true\" data-base-url=\"https:\/\/playette.com.au\/\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"product-single__description rte\"\u003e\n\u003ch4 class=\"product_section_title\"\u003e\u003cvideo autoplay=\"autoplay\" muted=\"\" loop=\"loop\" playsinline=\"\" style=\"width: 100%; height: auto; display: block; border-radius: 12px;\"\u003e\n  \u003csource src=\"https:\/\/playette.com.au\/cdn\/shop\/videos\/c\/vp\/541b5640ef2748a88515be9437ab2583\/541b5640ef2748a88515be9437ab2583.HD-1080p-2.5Mbps-56618641.mp4?v=0\" type=\"video\/mp4\"\u003e\u003c\/video\u003e\u003c\/h4\u003e\n\u003ch4 class=\"product_section_title\"\u003eOverview\u003c\/h4\u003e\n\u003csection class=\"product_section\"\u003e\n\u003cul\u003e\n\u003cli\u003eOur Black \u0026amp; White Rattling Spinning Book is a delightful sensory companion for babies.\u003c\/li\u003e\n\u003cli\u003eThis captivating book offers a black and white color scheme to stimulate a newborn’s developing vision.\u003c\/li\u003e\n\u003cli\u003eWith a mirror and a hologram page, it introduces babies to reflective and sparkling elements, enriching their visual exploration.\u003c\/li\u003e\n\u003cli\u003eThe gentle rattling sound upon spinning adds an auditory dimension to playtime.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003ch4 class=\"product_section_title\"\u003eDetails\u003c\/h4\u003e\n\u003csection class=\"product_section\"\u003e\n\u003cul\u003e\n\u003cli\u003eA double-sided tummy-time spinning baby book for 3 developmental stages with 10 pages of black \u0026amp; white illustrations, 1 unique hologram page and a baby-safe mirror.\u003c\/li\u003e\n\u003cli\u003eDouble sided standing spinning book for 3 development stages:\u003c\/li\u003e\n\u003cli\u003eStage 1: Visual stimulation - High contrast colors and face drawings allow baby to focus on one image at a time and minimize stimulation. Helps develop baby’s senses and emotional intelligence.\u003c\/li\u003e\n\u003cli\u003eStage 2: Tummy time - rattling sound while spinning the book. The book stands up alone to help encourage tummy-time play.\u003c\/li\u003e\n\u003cli\u003eStage 3: sitting position - spin \u0026amp; rattle and repeat again!\u003c\/li\u003e\n\u003cli\u003eSpecially designed for tummy time use or in a sitting position, encouraging parent-child play interaction and joint activity.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e","brand":"Playette","offers":[{"title":"Default Title","offer_id":42735779217504,"sku":"TT13385","price":44.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/2881\/5456\/files\/9405409f8d7bd7bfade98273e24a1ddb7caceb00d688ff51e367f6a258f03401.jpg?v=1777768686"},{"product_id":"playette-taf-toys-tummy-time-mirror-book","title":"Playette | Taf Toys Tummy-time Mirror Book","description":"\u003cp\u003e\u003ciframe width=\"897\" height=\"505\" src=\"https:\/\/www.youtube.com\/embed\/2hnON1LrPe8\" title=\"Taf toy Tummy-Time Mirror Book\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBaby’s 1st tummy-time mirror book with large baby-safe mirror, high contrast \u0026amp; colorful illustrations that stimulate baby’s senses \u0026amp; increase emotional intelligence.\u003c\/li\u003e\n\u003cli\u003eThe mirror helps baby to learn self-awareness, visual observation and develop communication skills\u003c\/li\u003e\n\u003cli\u003eThe mirror is covered by the flaps of the book which can be used for a great Peek-A-Boo game between parent and baby.\u003c\/li\u003e\n\u003cli\u003eStar shaped holes in the flaps that cover the mirror sparkle and capture baby’s attention.\u003c\/li\u003e\n\u003cli\u003eThe book upright angle helps encourage tummy-time play.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Playette","offers":[{"title":"Default Title","offer_id":42735779250272,"sku":"TT12905","price":37.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/2881\/5456\/files\/529d520335e22f6bb04db78b1ea8fd2cdd4bc6da14ad4f4bda3357b9abf90e7e.jpg?v=1777768688"},{"product_id":"playette-taf-toys-pop-up-tissue-box","title":"Playette | Taf Toys Pop up Tissue Box","description":"\u003ch4 class=\"product_section_title\"\u003e\u003ciframe width=\"897\" height=\"505\" src=\"https:\/\/www.youtube.com\/embed\/Hy-jjgytK3Q\" title=\"Taf toys Pop Up Tissue Box\"\u003e\u003c\/iframe\u003e\u003c\/h4\u003e\n\u003ch4 class=\"product_section_title\"\u003eOverview\u003c\/h4\u003e\n\u003csection class=\"product_section\"\u003e\n\u003cul\u003e\n\u003cli\u003eThe Pop-Up Tissue Box was inspired by toddlers’ fascination with wet wipes \u0026amp; tissue boxes. Toddlers love to pull tissues and wipes out of containers and spread them all over the floor.\u003c\/li\u003e\n\u003cli\u003eWith six sides of pure excitement, babies will discover a playful peek-a-boo bunny head to pull out and press in, a hedgehog sensory touch side, and a 3D flower for tactile fun. Plus, there’s a special opening designed for tiny hands to grab the tissues!\u003c\/li\u003e\n\u003cli\u003eAims to promote sensory play through a variety of textures, captivating sounds, and color recognition. Get ready for endless hours of tissue pulling!\u003c\/li\u003e\n\u003cli\u003eDurable and safe: Made with high-quality materials. Non-toxic BPA, lead fee, phthalate free, mercury free.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e","brand":"Playette","offers":[{"title":"Default Title","offer_id":42735779283040,"sku":"TT13405","price":32.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/2881\/5456\/files\/1c8b610cea0de2b6c804e9ae91a582281e75e369ccdb4a4d0e3046f7b3e542a6.png?v=1777768693"},{"product_id":"playette-taf-toys-fantasy-bloom-quilted-play-mat","title":"Playette | Taf Toys Fantasy Bloom Quilted Play Mat","description":"\u003ch4 class=\"product_section_title\"\u003e\u003cvideo autoplay=\"autoplay\" muted=\"\" loop=\"loop\" playsinline=\"\" style=\"width: 100%; height: auto; display: block; border-radius: 12px;\"\u003e\n  \u003csource src=\"https:\/\/playette.com.au\/cdn\/shop\/videos\/c\/vp\/d09f0aa7298f409a97686e8e37c287a0\/d09f0aa7298f409a97686e8e37c287a0.HD-1080p-2.5Mbps-82449842.mp4?v=0\" type=\"video\/mp4\"\u003e\u003c\/video\u003e\u003c\/h4\u003e\n\u003ch4 class=\"product_section_title\"\u003eOverview\u003c\/h4\u003e\n\u003csection class=\"product_section\"\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eSoft, Quilted Comfort for Everyday Play\u003c\/b\u003e\u003cbr\u003eThe Fantasy Bloom Quilted Playmat offers a cozy, cushioned space for tummy time and play, made with soft, premium fabric that’s gentle on baby’s skin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSafe, Spacious \u0026amp; Practical\u003c\/b\u003e\u003cbr\u003eDesigned with baby-safe materials and tested to high safety standards, the extra-large mat provides plenty of room to move, while remaining lightweight, foldable, and easy to clean.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eEncourages Movement \u0026amp; Discovery\u003c\/b\u003e\u003cbr\u003eColorful Fantasy Bloom patterns invite babies to roll, crawl, reach, and explore through everyday play.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003ch4 class=\"product_section_title\"\u003eDetails\u003c\/h4\u003e\n\u003csection class=\"product_section\"\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eSize:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003e100 × 150 cm \/ 39″ × 59″ (Extra-Large)\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eMaterial:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003ePremium quilted fabric, soft and supportive for extended play\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eDesign:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eBright “Fantasy Bloom” patterns that stimulate curiosity while fitting beautifully into modern family spaces\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003ePracticality:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eLightweight, foldable, and easy to store or take on the go\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCare:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eWashable for everyday messes and long-lasting use\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSafety:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eBPA-free, PVC-free, lead-free, phthalate-free, mercury-free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e","brand":"Playette","offers":[{"title":"Default Title","offer_id":42735779315808,"sku":"TT13915","price":84.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/2881\/5456\/files\/1220768c9adccdf61f7745028c731a0ba0b9d1a3a0c2a963b23842113e93308e.jpg?v=1777768691"},{"product_id":"playette-taf-toys-snap-n-learn-board","title":"Playette | Taf Toys Snap n' Learn Board","description":"\u003csection class=\"product_section\"\u003e\u003ciframe width=\"897\" height=\"505\" src=\"https:\/\/www.youtube.com\/embed\/1ISfnv9Trj8\" title=\"Taf toys Snap 'n Learn Board\"\u003e\u003c\/iframe\u003e\u003c\/section\u003e\n\u003csection class=\"product_section\"\u003eTaf Toys\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eSnap n' Learn\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eboard is a thoughtfully crafted learning board for toddlers 18 months and older.\u003c\/section\u003e\n\u003csection class=\"product_section\"\u003e\u003c\/section\u003e\n\u003csection class=\"product_section\"\u003eThe activity board blends tactile, visual, and auditory elements to create a rich sensory environment that promotes learning and growth.\u003c\/section\u003e\n\u003csection class=\"product_section\"\u003e\u003c\/section\u003e\n\u003csection class=\"product_section\"\u003eWith fun Interactive Peek-a-Boo Play the board will excite and delight curious toddlers. \u003c\/section\u003e\n\u003csection class=\"product_section\"\u003eThe board encourages cognitive development while fostering emotional connections through interactive play.\u003c\/section\u003e\n\u003csection class=\"product_section\"\u003e\u003c\/section\u003e\n\u003csection class=\"product_section\"\u003eThe board is portable and easy to carry as it's equipped with a convenient take-along handle. \u003c\/section\u003e\n\u003csection class=\"product_section\"\u003e\u003c\/section\u003e\n\u003csection class=\"product_section\"\u003eThe multi-sensory board supports learning whilst on the move, making it easy for toddlers to enjoy educational fun anywhere and everywhere. \u003c\/section\u003e","brand":"Playette","offers":[{"title":"Default Title","offer_id":42735779348576,"sku":"TT13485","price":44.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/2881\/5456\/files\/7e51429e9a90ec68aac0371d3fe6aeeb2591f839c0d27c5c710a54b0c3e06b77.jpg?v=1777768693"},{"product_id":"playette-taf-toys-developmental-activity-center","title":"Playette | Taf Toys Developmental Activity Center","description":"\u003ch4 class=\"product_section_title\"\u003e\u003cvideo autoplay=\"autoplay\" muted=\"\" loop=\"loop\" playsinline=\"\" style=\"width: 100%; height: auto; display: block; border-radius: 12px;\"\u003e\n  \u003csource src=\"https:\/\/playette.com.au\/cdn\/shop\/videos\/c\/vp\/0dee45be8a384f0fb7aaffdc443fefba\/0dee45be8a384f0fb7aaffdc443fefba.HD-1080p-2.5Mbps-56616243.mp4?v=0\" type=\"video\/mp4\"\u003e\u003c\/video\u003e\u003c\/h4\u003e\n\u003ch4 class=\"product_section_title\"\u003eOverview\u003c\/h4\u003e\n\u003csection class=\"product_section\"\u003e\n\u003cul\u003e\n\u003cli\u003eDevelopmental activity center with music \u0026amp; light that grows with your baby.\u003c\/li\u003e\n\u003cli\u003ePlaying with the different features encourages baby’s senses development, fine and gross motor skills and eye-hand Coordination.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003ch4 class=\"product_section_title\"\u003eDetails\u003c\/h4\u003e\n\u003csection class=\"product_section\"\u003e\n\u003cul\u003e\n\u003cli\u003eDevelopmental activity center with music \u0026amp; light suitable for use in 3 developmental stages:\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003eStage 1 (0m+): Back Laying - Hanging on the cot-side, baby can explore and experience various features and playing options while lying on his back or on his tummy.\u003c\/li\u003e\n\u003cli\u003eStage 2 (3m+): Tummy – time - Many features to play \u0026amp; explore for a long-lasting play while baby is on his tummy. The book can also stand up alone to help encourage tummy-time play.\u003c\/li\u003e\n\u003cli\u003eStage 3 (8m+): Sitting position - Enjoyed as an activity toy when baby becomes more mobile and begins to sit up and play on the floor. Encourages parent – child play interaction and joint activity.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003eIncludes 13 developmental activities for mutual play and exploration: music \u0026amp; lights bunny, pick-a-boo activities, rattling clear ball, Ratchet, colorful ribbons, baby-safe mirror, maze with colorful rings and more.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003ePress on Bunny’s nose to activate music and to light up the forehead, teaching cause and effect. Each press activates a different melody, out of 3 kinds.\u003c\/li\u003e\n\u003cli\u003eBatteries: 3 X AAA (not included)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003eThe Developmental activity center can attach to fabric or wooden cots with two clips in two height options.\u003c\/li\u003e\n\u003cli\u003eLightweight and easy to fold and with easy-to-grab handle, for babies to take along wherever they go.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e","brand":"Playette","offers":[{"title":"Default Title","offer_id":42735779381344,"sku":"TT13115","price":79.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/2881\/5456\/files\/14abd9eab90c8d428e7da5bb88ba652cafb1b65f58cd016d873d5af93d247b9b.jpg?v=1777768695"},{"product_id":"playette-taf-toys-bunny-stacker-truck","title":"Playette | Taf Toys Bunny Stacker Truck","description":"\u003ch4 class=\"product_section_title\"\u003e\u003ciframe width=\"846\" height=\"476\" src=\"https:\/\/www.youtube.com\/embed\/oRfJ3TLsTPs\" title=\"Taf toys Bunny Stacker Truck\"\u003e\u003c\/iframe\u003e\u003c\/h4\u003e\n\u003ch4 class=\"product_section_title\"\u003eOverview\u003c\/h4\u003e\n\u003csection class=\"product_section\"\u003e\n\u003cul\u003e\n\u003cli\u003eIntroducing our vibrant Bunny Stacker Truck, designed to captivate and engage babies while stimulating their senses.\u003c\/li\u003e\n\u003cli\u003eThis truck offers endless entertainment while aiding in the development of fine motor skills and hand-eye coordination through ring stacking. As an added feature, the stacker rotates with a delightful rattling sound as the truck moves, encouraging little ones to explore and crawl.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003ch4 class=\"product_section_title\"\u003eDetails\u003c\/h4\u003e\n\u003csection class=\"product_section\"\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003e2-in-1:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003ePush-along truck with removable colorful stacker and Bunny driver, providing two stages of play. This helps to develop recognition, motor skills, and imaginative play.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCaptivating Multi-Sensory Experience:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003eFeatures three rings with different colors, sizes, and engaging elements. Flat stacker rings can stand and roll – making it fun to roll on the floor for an additional excitement.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eEncourage crawling:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003eStacker rotates while truck is pushed\u003c\/li\u003e\n\u003cli\u003eBaby can play with the stacker on or off the truck\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eBPA, phthalate, Mercure free,\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e\u003cb\u003eHigh-quality\u003c\/b\u003e\u003cb\u003e\u003cspan\u003e \u003c\/span\u003econstruction\u003c\/b\u003e\u003cb\u003e.\u003c\/b\u003e\n\u003c\/li\u003e\n\u003cli\u003eSize: W27.5 X H17 cm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e","brand":"Playette","offers":[{"title":"Default Title","offer_id":42735779545184,"sku":"TT13445","price":47.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/2881\/5456\/files\/32cc0c058ee09fb2e8258ab11e8d9336c026068d0c775db0c8223cd8b90cc1c8.jpg?v=1777768704"},{"product_id":"playette-taf-toys-quiet-busy-book","title":"Playette | Taf Toys Quiet Busy Book","description":"\u003cp\u003e\u003cstrong\u003e\u003ciframe width=\"846\" height=\"476\" src=\"https:\/\/www.youtube.com\/embed\/TQw1psmvenw\" title=\"Taf toys My 1st Busy Book\"\u003e\u003c\/iframe\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Information \/ highlights:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eEducational Book\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- This Baby Activity Book is designed to foster learning and growth, providing endless fun and engagement for toddlers aged 18 months and up. It's a perfect busy board for 1+ year old and an ideal as a gift.  \u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRich Contents\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- With 12 activities including zippers, buckles, laces, and peek-a-boo, this toddler busy board enhances motor skills development and introduces 'big kid' abilities. It's an ideal busy board for toddlers 2-4 years. each activity is carefully designed to capture toddler's imagination and entertainment. stimulates early numeracy skills with its numbers and counting activities that goes beyond just fine motor skills, helping toddlers to develop their cognitive abilities.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCognitive Development \u0026amp; Imagination\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- This Montessori busy board book for toddlers 1-3 encourages babies to explore, experiment, and problem-solve. The book's illustrations help spark creativity and imagination. Its engaging and interactive activities encourage children to explore, experiment, and problem-solve. \u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEarly Numeracy Skills\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- This activity board book for toddlers 1-3 has numbers and counting activities inside the book that stimulate early numeracy skills. It's a great baby boy toy for 18 months \u0026amp; up. \u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances motor skills development:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eBy practicing skills like zipping, buckling, and lacing, toddlers can develop their hand-eye coordination, finger strength, and fine motor skills that are essential for everyday tasks like writing, drawing, and using utensils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePortable \u0026amp; Durable -\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eMade of soft cloth, this baby busy book is lightweight and durable. It's a perfect travel toy and a fantastic baby boy gift or baby girl gift. The pages are fabric and designed to withstand toddler play.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Playette","offers":[{"title":"Default Title","offer_id":42735779577952,"sku":"TT13355","price":49.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/2881\/5456\/files\/Playette_Taf_Toys_Quiet_Busy_Book.jpg?v=1778734115"},{"product_id":"playette-taf-toys-savannah-discovery-cube","title":"Playette | Taf Toys Savannah Discovery Cube","description":"\u003ch4 class=\"product_section_title\"\u003eOverview\u003c\/h4\u003e\n\u003csection class=\"product_section\"\u003e\n\u003cul\u003e\n\u003cli\u003eSoft play cube full of activities, illustrations and fun\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003ch4 class=\"product_section_title\"\u003eDetails\u003c\/h4\u003e\n\u003csection class=\"product_section\"\u003e\n\u003cul\u003e\n\u003cli\u003eChime bells sound\u003c\/li\u003e\n\u003cli\u003eNumerous activities\u003c\/li\u003e\n\u003cli\u003eSurprising textures, illustrations and fun\u003c\/li\u003e\n\u003cli\u003eFor use in crib, pram, or just about anywhere\u003c\/li\u003e\n\u003cli\u003eEasy-to-attach plastic ring\u003c\/li\u003e\n\u003cli\u003eSize: 33cm\/13\"\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 class=\"product_section_title\"\u003eDevelopment Values\u003c\/h4\u003e\n\u003csection class=\"product_section\"\u003e\n\u003cul\u003e\n\u003cli\u003ebaby develops imagination, senses and motor skills by playing with shapes and features\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003c\/section\u003e","brand":"Playette","offers":[{"title":"Default Title","offer_id":42735779610720,"sku":"TT12755","price":34.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/2881\/5456\/files\/f3bcffe03e101594ccbcb6c959bbc7492bc0fa3ef1f1575d77b958a4c6b1897e.jpg?v=1777768708"},{"product_id":"playette-taf-toys-soft-my-blankie-friend-comforter","title":"Playette | Taf Toys Soft My Blankie Friend Comforter","description":"\u003cp\u003eOur Playette super soft and snuggly My Blankie Friend is your little one's perfect comfort toy. \u003c\/p\u003e\n\u003cp\u003eA comfort blankie boosts children confidence and sense of security and helps them handle tough transitions. \u003c\/p\u003e\n\u003cp\u003eIt's a great newborn gift idea. \u003c\/p\u003e","brand":"Playette","offers":[{"title":"Default Title","offer_id":42735779643488,"sku":"1340501","price":17.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/2881\/5456\/files\/Playette_Taf_Toys_Soft_My_Blankie_Friend_Comforter.jpg?v=1778733642"},{"product_id":"playette-taf-toys-soothing-sounds-book","title":"Playette | Taf Toys Soothing Sounds Book","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\"\u003eIntroducing the Taf Toys Newborn Soothing Book, the ultimate baby sound book designed to calm and engage infants right from day one. 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Founded more than 90 years ago from a love of all things beautiful and comforting, Mary “Gram” Meyer created a range of luxurious toys and play accessories to become cherished companions on the journey of childhood for little ones. Made with the softest fabrics and filled with squishy goodness, they are perfect for snuggles, play, nap-times, and endless adventures!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMookie Monster Teether Rattle for sensory and calming play\u003c\/li\u003e\n\u003cli\u003eSuper-soft fabrics with rattle inside and silicone teether outside\u003c\/li\u003e\n\u003cli\u003eStimulates and soothes babies simultaneously\u003c\/li\u003e\n\u003cli\u003ePerfect for playtime and comfort\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSafety Disclaimer: Suitable for ages 0+. 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Founded more than 90 years ago from a love of all things beautiful and comforting, Mary “Gram” Meyer created a range of luxurious toys and play accessories to become cherished companions on the journey of childhood for little ones. 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Founded more than 90 years ago from a love of all things beautiful and comforting, Mary “Gram” Meyer created a range of luxurious toys and play accessories to become cherished companions on the journey of childhood for little ones. 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Made with the softest fabrics and filled with squishy goodness, they are perfect for snuggles, play, nap-times, and endless adventures!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eFamous for its signature luxurious putty fabric that's so soft it makes silk jealous, the Putty range is the ultimate in tactile opulence. 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Made with the softest fabrics and filled with squishy goodness, they are perfect for snuggles, play, nap-times, and endless adventures!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAdorable cow character crafted from soft Putty Plush!\u003c\/li\u003e\n\u003cli\u003eLovey design blends comfort toy and security blanket!\u003c\/li\u003e\n\u003cli\u003eNeutral colour palette suits any baby gift bundle!\u003c\/li\u003e\n\u003cli\u003eEmbroidered eyes provide safe snuggles for little ones!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Details:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePackaging: Swing tag and hook.\u003c\/li\u003e\n\u003cli\u003eSize: 28 x 28 x 1cm\u003c\/li\u003e\n\u003cli\u003eDetails: With a stuffed head and under-stuffed body this Lovey is part blanket, part toy. Textured Putty plush with embroidered eyes.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Mary Meyer","offers":[{"title":"Default Title","offer_id":42864998416480,"sku":"MM42614","price":37.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/2881\/5456\/files\/Splosh_MaryMeyerNursery_CowLovey28cm.webp?v=1781507880"},{"product_id":"splosh-mary-meyer-nursery-fawn-lovey-28cm","title":"Splosh | Mary Meyer Nursery | Fawn Lovey 28cm","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eIntroducing Mary Meyer®️, where every cuddly character is crafted with love and designed to spark smiles. Founded more than 90 years ago from a love of all things beautiful and comforting, Mary “Gram” Meyer created a range of luxurious toys and play accessories to become cherished companions on the journey of childhood for little ones. 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Made with the softest fabrics and filled with squishy goodness, they are perfect for snuggles, play, nap-times, and endless adventures!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eFamous for its signature luxurious putty fabric that's so soft it makes silk jealous, the Putty range is the ultimate in tactile opulence. 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Whilst Mary Meyer®️ Stuffed Toys are suitable for all ages, we recommend following all infant sleeping advice in relation to SIDS.\u003c\/span\u003e\u003c\/p\u003e","brand":"Mary Meyer","offers":[{"title":"Default Title","offer_id":42864998482016,"sku":"MM42630","price":34.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/2881\/5456\/files\/Splosh_MaryMeyerNursery_Lamb28cm.webp?v=1781507318"},{"product_id":"splosh-mary-meyer-nursery-mint-frog-lovey-28cm","title":"Splosh | Mary Meyer Nursery | Mint Frog Lovey 28cm","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eIntroducing Mary Meyer®️, where every cuddly character is crafted with love and designed to spark smiles. Founded more than 90 years ago from a love of all things beautiful and comforting, Mary “Gram” Meyer created a range of luxurious toys and play accessories to become cherished companions on the journey of childhood for little ones. 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Founded more than 90 years ago from a love of all things beautiful and comforting, Mary “Gram” Meyer created a range of luxurious toys and play accessories to become cherished companions on the journey of childhood for little ones. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMade with the softest fabrics and filled with squishy goodness, they are perfect for snuggles, play, nap-times, and endless adventures! 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Taggies was born over a decade ago from a Mum noticing her child's fascination with satin tags, which then blossomed into a world of treasured products that support early sensory development. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWith little ones mesmerised by the tactile experience of rubbing and touching these soft, satin loops, the Taggies range provides endless comfort, curiosity and stimulation, supporting infants as they learn how to self-soothe.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePerfect size for little hands to shake!\u003c\/li\u003e\n\u003cli\u003eBead-like silicone teether!\u003c\/li\u003e\n\u003cli\u003eSoft plush body with embroidered details!\u003c\/li\u003e\n\u003cli\u003eGentle rattle inside!\u003c\/li\u003e\n\u003cli\u003eBPA, PVC, and Phthalate free!\u003c\/li\u003e\n\u003cli\u003eDesigned to encourage early sensory development and stimulation!\u003c\/li\u003e\n\u003cli\u003eMachine washable!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eProduct Details: Soft, textured fabric with colourful tags, embroidered eyes and facial features.\u003c\/li\u003e\n\u003cli\u003eProduct Materials: Polyester Fibres\u003c\/li\u003e\n\u003cli\u003eCare Instructions: Cold machine wash, air dry\u003c\/li\u003e\n\u003cli\u003ePackaging: Swing tag\u003c\/li\u003e\n\u003cli\u003eSize: 13 x 9 x 5cm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSafety Disclaimer\u003c\/strong\u003e: Suitable for ages 0+. 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Founded more than 90 years ago from a love of all things beautiful and comforting, Mary “Gram” Meyer created a range of luxurious toys and play accessories to become cherished companions on the journey of childhood for little ones. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMade with the softest fabrics and filled with squishy goodness, they are perfect for snuggles, play, nap-times, and endless adventures! 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Whilst Mary Meyer®️ Stuffed Toys are suitable for all ages, we recommend following all infant sleeping advice in relation to SIDS.\u003c\/p\u003e","brand":"Mary Meyer","offers":[{"title":"Default Title","offer_id":42864998875232,"sku":"MM40240","price":21.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/2881\/5456\/files\/Splosh_MaryMeyerTaggiesTeetherRattle_MolassesSloth.webp?v=1781499533"},{"product_id":"splosh-mary-meyer-taggies-teether-rattle-tilly-giraffe","title":"Splosh | Mary Meyer Taggies Teether Rattle | Tilly Giraffe","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eIntroducing Mary Meyer®️, where every cuddly character is crafted with love and designed to spark smiles. 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Founded more than 90 years ago from a love of all things beautiful and comforting, Mary “Gram” Meyer created a range of luxurious toys and play accessories to become cherished companions on the journey of childhood for little ones. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMade with the softest fabrics and filled with squishy goodness, they are perfect for snuggles, play, nap-times, and endless adventures! 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